Privacy Policy

Effective Date: January 1, 2024

ValueLens ("we", "us", or "our") respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your data when you use our website and services ("Service").

1. Information We Collect

We collect the following types of information when you use our Service:

A. Account Information

  • Name or username
  • Email address
  • Password (encrypted)
  • Role (e.g., "user")

B. Financial and Analytical Data

  • Company and industry names you create
  • Financial data you input (e.g., revenue, assets, liabilities, etc.)
  • Events and reports you create
  • Calculated metrics and ratios based on your input

Note: We do not verify or source financial data. All financial inputs are user-provided.

C. Payment Information

  • We use Stripe for secure payment processing.
  • We do not store or process your credit/debit card information directly.
  • Stripe collects and processes your payment data under its Privacy Policy.

D. Usage and Technical Data

  • IP address
  • Device type
  • Browser type
  • Pages visited and time spent
  • Actions taken within the app (e.g., creating companies, uploading reports)

E. Analytics Data

  • We use Google Analytics to collect anonymous usage statistics
  • Google Analytics may collect information about your device, location, and browsing behavior
  • This data helps us improve our service and understand user preferences
  • Google Analytics data is processed according to Google's Privacy Policy

2. How We Use Your Information

We use your data to:

  • Provide, maintain, and improve our services
  • Authenticate users and manage accounts
  • Calculate and display financial ratios and metrics
  • Analyze user behavior to improve the application
  • Communicate with you regarding your account or subscription
  • Process payments and subscriptions via Stripe
  • Analyze website usage patterns through Google Analytics
  • Comply with legal obligations

3. How We Share Your Information

We do not sell your personal information. We only share data in the following situations:

  • With Service Providers: Such as Stripe, for payment processing
  • With Analytics Providers: Such as Google Analytics, for website analytics
  • With Legal Authorities: If required to comply with a legal obligation
  • In Business Transfers: In case of a merger, acquisition, or asset sale

4. Data Retention

We retain your information as long as your account is active or as necessary to provide the Service. You may request deletion of your data at any time by contacting us.

5. Your Rights

Depending on your location, you may have the following rights:

  • Access your personal data
  • Correct or update inaccurate information
  • Request deletion of your account and data
  • Withdraw consent where processing is based on consent
  • Lodge a complaint with a data protection authority

6. Security

We use encryption, secure storage, and access control to protect your personal data. However, no online system is 100% secure. You are responsible for maintaining the confidentiality of your password.

7. Cookies and Analytics

We may use cookies and similar technologies to enhance your experience, remember your preferences, and analyze traffic. You can manage cookie preferences through your browser settings.

Google Analytics: We use Google Analytics to understand how visitors interact with our website. Google Analytics uses cookies and similar technologies to collect information about your use of our Service. This information is used to compile reports and help us improve our website. Google Analytics data is processed according to Google's Privacy Policy. You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on.

8. International Users

If you are accessing the Service from outside the United States, be aware that your data may be transferred to, stored, and processed in the United States where our servers are located.

9. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new version on this page with the updated "Effective Date."

10. Contact Us

If you have any questions or concerns about this Privacy Policy, please contact us at:

📧 support@valuelens.com

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